Скачать или смотреть MWR #39 - The B2B Partnership Blueprint That Built a $5M Home Service Business with Phil Risher

In this episode of Marketing Without Rules, host Lewis Vandervalk chats with Phil Risher, founder of Phlash Consulting, who shares the exact blueprint he used to scale a home service business from $3M to $5M in under two years.

Phil reveals how the original company achieved $3M in revenue with just 36 Google reviews by leveraging 100 B2B referral partners instead of relying on traditional marketing.

He breaks down his complete B2B partnership system step-by-step: finding complementary services, cold outreach sequences, lunch-and-learn presentations with technicians, QR code referral systems and B2B email newsletters that gamify the referral process.

Phil also covers lead management strategies that unlocked $100K in additional revenue for one client, AI-powered content creation using call transcripts and why cohesive content calendars outperform scattered marketing efforts.

From his early days paying off $30K in student debt on a $48K salary to building a marketing agency with 15 team members, Phil demonstrates how data-driven strategies combined with relationship-building create sustainable business growth that attracts private equity buyers.

00:00 Introduction and Guest Welcome
02:28 Phil's Early Career and Financial Hustle
03:51 Transition to Digital Marketing and Blogging
05:40 Corporate Experience and Starting Flash Consulting
14:24 Scaling Flash Consulting and Service Offerings
17:18 The B2B Partnership System That Changes Everything
24:20 Step-by-Step Cold Outreach for B2B Partners
24:37 Lunch-and-Learn Strategy with Technician Teams
25:29 QR Code Referral Systems and Follow-up Process
26:03 B2B Email Newsletters and Gamification Tactics
27:15 Lead Management Systems That Unlock Revenue
29:44 Three-Touch-Point Communication Strategy
31:34 Using AI for Content Creation and Call Transcripts
41:59 Content Calendars and SEO Strategy
49:06 Final Thoughts and Contact Information

Visit BlueCrocus.ca if you have marketing questions you need help with!

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Looking for ways to generate more leads and customers for your junk removal or local service business? We’ve got you covered.

Blue Crocus Solutions (BCS) is a digital marketing agency passionate about helping junk removal companies and other local service businesses grow through a robust online presence and results-driven local and digital marketing. Our services include:
✅ Free & Paid Website and Online Presence Audits
✅ Logos and Branding
✅ Website Design (or redesign)
✅ SEO Services
✅ Google Business management
✅ Citations Management
✅ Backlinking
✅ YouTube Channel Setup & Management
✅ Media - Video Editing, Marketing Graphics
✅ Education (we want you to know how to market your business effectively)

📌 You want customers, and we know how to bring them in. Whether you’re just starting your business journey or a seasoned company looking to scale, BCS works with you to achieve and exceed your goals.

☎️☎️☎️ Give us a call today at (216) 284-6208 or email us at [email protected] to learn more.

📌 Want more? We host a Podcast called The Blue Crocus Experience (https://bluecrocus.ca/podcast), where we highlight other business owners crushing it in their fields who share their journey and offer valuable tips and inspiration. Tune in and see what you can learn! If you want to be featured, reach out. I’m always looking for new entrepreneurs willing to tell their stories.

Join our Facebook group:   / 148165343156578  

Other ways you can connect with us and learn how we can help your businesses dominate your local market:
https://bluecrocus.ca
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  / lewis-vandervalk  
  / bluecrocussolutions  
  / thebluecrocusexperience  
  / bluecrocusseo  
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