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What is Applied AI — and how does it actually work?

Applied AI means using artificial intelligence where it makes sense — to solve real problems and deliver results you can see.

In this video, we explain Applied AI through a real-world example: AI-Assisted Customer Service for Utilities.

Utilities customer service teams manage complex billing, outage, and service calls across multiple systems. Applied AI supports agents by working with them, not replacing them.

You’ll see how Applied AI:

1. Analyzes caller intent, account history, and live conversations in real time

2. Automates support around the agent with voice AI prompts, summaries, and next-best actions

3. Accelerates resolution by reducing handle time and after-call work

4. Improves outcomes like faster resolution, fewer follow-ups, and higher customer satisfaction

This is AI designed for high-volume, regulated environments where accuracy, trust, and human oversight matter.

That’s what Applied AI looks like in the real world — practical, focused, and built around your business.