Скачать или смотреть Better Agent Brand Podcast Episode 1 w/ Tom Ferry's Former Social Media Strategist Courtney La Fossé

I had a chance to sit down and connect with the talented Courtney La Fossé. former Social Media/Video Strategy Manager for Tom Ferry and now CEO of La Fossé Media. I loved the energy on this one!

We went deep on the importance of building credibility beyond a headshot and letting your social account serve as an authentic glimpse into your world both as an agent and a human.

Agents, as a service, you are the face of your business and people want to naturally know more about who they’re hiring to handle likely the largest transaction of their life. Share both your expertise and your true personality on your social media.

Social is an opportunity to market your business yes, but more importantly, make a connection and create a safe space for a valuable conversation with your ideal audience and potential clients. In this episode we dive into the topic of investing in building your personal brand on social media, figuring out what you want for yourself when it comes to the growth of your transactions and sales volume.

It’s honestly unrealistic to have ambitious growth goals but then not be willing to invest resources (either time and or money) into actually growing an authentic personal brand in today's social media space. Courtney makes a great point in our discussion, ask yourself “How much time do I want to put into this.”

Maybe your end goal is to sell x, y, and z homes a year. Maybe it is to grow your recognition and status and authority. Maybe it’s to become trusted as the number one agent in your market.

No matter which of these goals hits home for you, marketing and putting out consistent valuable content to build your community on social media needs to become the priority to help get you there. Tune in and listen to the first episode of The Better Agent Podcast. https://open.spotify.com/episode/4uepAXUb5...

How to connect With Courtney:
https://www.instagram.com/courtney.lafosse...
https://www.linkedin.com/in/courtney-l-901...
https://www.facebook.com/courtneylafosse

Let's connect!
https://www.terrencelomax.com/ https://www.instagram.com/terrencelomaxcoa... https://www.linkedin.com/in/terrencelomax/



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