What happened to drugstore makeup?

Drugstore makeup, as we know it, no longer exists.

Makeup Musings Playlist:    • MAKEUP MUSINGS  

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PRODUCTS MENTIONED:

Hard Candy Sheer Envy Hydrating Primer $7
https://go.magik.ly/ml/245x1/

CoverGirl Simply Ageless Skin Perfector Essence (Shade 3) $21.49
https://howl.me/cneoTrhLM2R

Milani Conceal + Perfect Concealer $10.99
https://howl.me/cneoUMjz3mg

E.l.f. Camo Liquid Blush (Peach Perfect) $7
https://howl.me/cneoWfVuBiE

E.l.f. Halo Glow Liquid Filter (Shade 3) $14
https://howl.me/cneoWXLeCW4

E.l.f. Halo Glow Setting Powder (Light Pink) $8
https://howl.me/cneoVEdzZGV

Ulta Beauty Collection Ultra Slim Brow Pencil (Soft Brown) $11
https://howl.me/cneoY6ONEN6

Pixi Endless Shades Stick (Matte Cognac) $14
https://howl.me/cneoX6CuoIq

Ulta Beauty New Heights Mascara (Brown) $11
https://howl.me/cneoZ3fqpRn

CoverGirl Outlast Lip Stain (10 Sugey Girl) $11.99
https://howl.me/cneo0OAQlWT

NYX Fat Oil Slick Click (Link in Bio) $11
https://howl.me/cneo1Oo34iR


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ARTICLES MENTIONED:

Yahoo Finance: https://finance.yahoo.com/news/as-spe...
BoF Dupes: https://www.businessoffashion.com/art...
McKinsey: https://www.mckinsey.com/industries/c...
Gina Vo Substack: https://makeupcompact.substack.com/p/...
Michigan Journal of Economics: https://sites.lsa.umich.edu/mje/2024/...

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WHAT I’M WEARING:

Nails: Quickies x Rudi Berry
Earrings: Amazon

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TIME STAMPS:

0:00 the drugstore destroyed itself
4:15 reason 1
8:49 reason 2
13:13 reason 3

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FAQ:

What is your skin type? Dry, sensitive, acne-prone
How old are you? 30
For business inquiries: [email protected]

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FTC: Affiliate links are used. If you purchase through these links, I may receive a small commission. This video is not sponsored. All opinions are my own and always will be!