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Today, we're talking about collaboration tagging on Instagram, specifically how to use it effectively when you're launching a new business account and you want to build visibility fast.

Instagram's collaboration feature lets you co-author a post or reel with another account. This means the post will show up on both feeds with shared likes, comments, and reach. It's one of the fastest ways to build trust and visibility, especially if your main account already has a solid audience.

Whether you're launching a new business or a side project, you want to introduce it from your original account using a collaboration post. Create a piece of content sharing the why behind the new account, who it's for, what kind of content people can expect, and invite them to follow your new account.

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