অ্যাডিডাস কেন এত জনপ্রিয়? | Why Adidas is so Popular?

Adidas is one of the oldest and most popular sportswear brands in the world. Adidas’s three-stripes logo and its iconic slogan ‘Impossible is nothing’ has positioned Adidas as a timeless and inspirational brand to people. The German company is Europe's largest sportswear manufacturer and the world's second-largest sportswear manufacturer, after Nike. According to Forbes, from 2015 to 2018, Adidas’ revenue grew by 17.6%. Despite significant competition in the North American market, Adidas sales rose by 21% in the first quarter of 2018, as compared to last year. As of 2021, the multinational company has 1327 retail shops across the world. In today’s video, we will discuss how Adidas sustained its popularity for more than 72 years.
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Video Sections:
00:00 - Introduction
01:04 - Overview
02:26 - Reasons for Becoming Popular
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