"Unveiling Impactful Ad Revenue Shift: Elon Musk's X Faces $75M Loss Amid Corporate Boycott"

Описание к видео "Unveiling Impactful Ad Revenue Shift: Elon Musk's X Faces $75M Loss Amid Corporate Boycott"

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In today's video, we delve into the latest developments surrounding Elon Musk's social media platform, X. Shocking internal documents obtained by The New York Times reveal a potential $75 million loss in ad revenue due to Musk's endorsement of an antisemitic conspiracy theory.

Over 200 ad units from major companies like Airbnb, Amazon, Coca-Cola, and Microsoft have either halted or are contemplating pausing their ads on X. The documents indicate more than 100 brands have 'fully paused' their ads, with others deemed 'at risk.' This $75 million figure reflects the total ad revenue X employees fear the company could lose by year-end if advertisers do not return.

In Q4 2022, X recorded $1.57 billion in revenue, with nearly 90% from advertising. Musk's purchase of the company in October 2022 and subsequent changes, including staff cuts and modified content moderation policies, have stirred controversy. In an effort to address concerns, Musk brought in advertising veteran Linda Yaccarino as CEO.

X claims the $75 million figure is either outdated or an internal estimate of total risk. Yaccarino attributes the unrest to Media Matters for America, accusing them of scaring away advertisers by highlighting antisemitic content on X. Musk is taking legal action against the watchdog, emphasizing that X won't bow to external pressures.

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#ElonMuskX #CorporateBoycott #BusinessNews #SocialMediaDrama #XPlatform #InternalDocuments #LindaYaccarino #MediaMatters
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