The physical web: Scott Jenson at TEDxSF

Scott Jenson has been at the forefront of user interface design for over 20 years. He was the first member of the User Interface group at Apple in the late 80s, working on System 7, the Apple Human Interface Guidelines and was on the original Newton team. Following that he was Director of Product Design for Symbian, managed the mobile UX group at Google and was Creative Director at frog design. As a battle scarred veteran of the software industry, Scott has shipped a consumer spreadsheet, been a part of over 10 different OS releases, 4 commercial web site revisions, designed 3 different mobile phone UIs, did the UX for the Google Mobile Maps, and has over 20 patents.