Скачать или смотреть Filters OFF MENA EP05 | Karim Bekka (Assembly Global) – Affiliate Gold Rush or Fool’s Gold?

Too many affiliates. Too many promises. Not enough results.
In this episode of Filters OFF – MENA Edition, Karim Bekka (Business Director, Assembly Global) joins Host Debsena Chakraborty to unpack the reality behind affiliate marketing’s gold rush in 2025.

🧠 In this conversation:
💡 The truth behind “guaranteed leads” and ROI myths
⚙️ Affiliate vs Programmatic — where they collide and coexist
🔍 Why fraud prevention is now a growth lever
🌍 What Paris, London & Dubai teach about lead quality and compliance

🔥 Myths busted:
• “All leads are equal.”
• “Guaranteed ROI means sustainable growth.”
• “More affiliates = more value.”
🎙 Host: Debsena Chakraborty
🎬 Creation & Direction: Bharath Kumar B
🎞 Edit: Prajwal Jain

🎧 Watch the full episode to learn why affiliate marketing’s future belongs to transparency, quality, and trust — not just volume.
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