Скачать или смотреть Choose PT for collateral you own

Most fact-based marketing projects at Principled Technologies conclude with us publishing a test report and, sometimes, related collateral. Clients commonly inquire about who owns the collateral and how they can use the report and proof points in derivative works. In this video, our studio lead, Sarah Van Name, addresses these concerns and our three simple rules:

1. Neither you nor PT can change a finished report without the other’s agreement.
2. If you create derivative works, each one must contain the URL to the original report (from your site or ours).
3. If you take a piece of collateral public, a copy must also live on PT’s website.

Have questions about how you can use collateral we create or how to reference it in your other marketing work? Reach out: https://facts.pt/contact