Скачать или смотреть How to unlock the potential of market research and consumer data with Leonard Murphy | Live with Dan

In this week's special show, Leonard Murphy, CSO at Veriglif and GreenBook Thought Leader, talks about utilizing emerging technologies to maximize the potential of insight generation, consumer/brand engagement, and marketing ROI.

Chapters:
00:00 Introduction
04:52 Greenbook's 60th year anniversary
08:08 Priorities for researchers in pandemic years
09:35 Research is digitally driven
12:06 How to adapt to the digital switch
14:37 How COVID forced us to be better at research
19:35 The science of research: risk mitigation
25:28 The Grit Report: Insights
31:01 Number one trend in 2022, research edition

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Unlock the full potential of our research survey software in your market research journey at: https://www.questionpro.com/research-...

We are also proud to announce the launch of a research & insights podcast hosted by Dan Fleetwood. The MRX Influencers podcast brings together the best and brightest minds from the global research and insights industry to talk about everything about research and advancing research with a lot of fun, trivia, and insights.

Subscribe to the podcasts on your favorite platform:
MRX Influencers on Google Podcasts: https://www.google.com/podcasts?feed=...
MRX Influencers on Apple Podcasts: https://podcasts.apple.com/in/podcast...
MRX Influencers on Spotify: https://open.spotify.com/show/4FaLVcA...
MRX Influencers on Amazon: https://music.amazon.com/podcasts/c36...