Скачать или смотреть How to Win Friends and Influence People by Dale Carnegie

1. Fundamental Techniques in Handling People
· Don't criticize, condemn, or complain.
· Give honest and sincere appreciation.
· Arouse in the other person an eager want.

2. Six Ways to Make People Like You
· Become genuinely interested in other people.
· Smile.
· Remember that a person's name is, to that person, the sweetest and most important sound in any language.
· Be a good listener. Encourage others to talk about themselves.
· Talk in terms of the other person's interests.
· Make the other person feel important – and do it sincerely.

3. How to Win People to Your Way of Thinking
· The only way to get the best of an argument is to avoid it.
· Show respect for the other person's opinions. Never say "You're wrong."
· If you are wrong, admit it quickly and emphatically.
· Begin in a friendly way.
· Get the other person saying "yes, yes" immediately.
· Let the other person do a great deal of the talking.
· Let the other person feel that the idea is his or hers.
· Try honestly to see things from the other person's point of view.
· Be sympathetic with the other person's ideas and desires.
· Appeal to the nobler motives.
· Dramatize your ideas.
· Throw down a challenge.

4. Be a Leader: How to Change People Without Giving Offense or Arousing Resentment
· Begin with praise and honest appreciation.
· Call attention to people's mistakes indirectly.
· Talk about your own mistakes before criticizing the other person.
· Ask questions instead of giving direct orders.
· Let the other person save face.
· Praise the slightest improvement and praise every improvement.
· Give the other person a fine reputation to live up to.
· Use encouragement. Make the fault seem easy to correct.
· Make the other person happy about doing the thing you suggest.