What Is User Research?

The goal of user research is to identify ways to improve a product's design based on evidence rather than opinions.

Read More: https://www.nngroup.com/articles/ux-b...
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Chapters:
00:00 What Is User Research?
0:22 User Research Goals
0:46 The Value of User Research
1:43 Common User Research Methods
2:08 Categories of User Research
3:30 View More NN/g Content