Is AEW Secretly COPYING WWE?

Is AEW Secretly COPYING WWE?
0:00 Bobby Lashley's AEW debut
1:33 Tony Khan Booker of the Year?
2:09 AEW in 2019
3:42 Triple H Booker of the Year?
4:05 Too many ex-WWE guys in AEW
5:40 WWE NXT vs AEW on Wednesday in ECW Arena
6:13 Hurt Syndicate, AEW WWE Ripoffs and WWE ID
7:20 Bobby Lashley's wild storyline idea about GUNTHER
9:21 AEW trying to be like WCW?

#WWE #AEW #allelitewrestling #TonyKhan
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Bobby Lashley pulled up at AEW Dynamite this past Wednesday to attack Swerve Strickland because of course he did. In fact, the entire main event of Dynamite was exclusively ex-WWE Superstars who once held championships in the company. Former Intercontinental champion Shelton Benjamin faced off with former NXT North American champion Swerve Strickland with former United States champion MVP in Shelton’s corner.

After a hard-fought win, Swerve was then attacked by former two-time WWE champion Bobby Lashley. AEW Dynamite’s viewership continues to hover in the low-600,000s, and its no-million streak is dangerously close to no-half million.

Tony Khan is in his Ex-WWE Era, where aging former WWE talent are dominating the product. Former WWE champion Dean Klanbrose is the current AEW world champion, and he refuses to even show the belt on national television. This storyline is art-imitating-life, because the end game is clearly going to be homegrown AEW talent rising up and defeat the Whitepool Kombat Klub. But by the time that happens, will anybody still be watching? Will AEW fall into the same trap that WCW and TNA did? Where they became overly reliant on ex-WWE talent to the point where they were just seen as WWE Duplicates?

And has AEW damaged its entire brand too much for fans to get onboard with its homegrown stars making a comeback?

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AEW had a clear brand in 2019. The top American stars from New Japan Pro Wrestling and Ring of Honor rode the waves of a historic All In PPV, and created their own company. They were a Do it Yourself brand of professional wrestling in a time where WWE was flopping with bad storylines and matches that were watered down by Vince McMahon’s vision of the WWE style. The wrestling world needed AEW in 2019, because it gave us an alternative. It also challenged WWE to be better. That plan worked almost too well.

Beginning in 2021, when fans stared coming back, WWE’s live event business took off. Roman Reigns’ heel-turn alongside Paul Heyman was a legit game changer, and just like The Whitepool Kombat Klub’s gimmick is to change AEW for the better, AEW’s success led to WWE changing for the better. After threatening WWE at its peak, Vince McMahon’s 2022 retirement leveled the playing field and gave way to the Triple H Era. One with better production, more intricate storylines and AEW free agent Cody Rhodes—the current WWE champion whose departure singlehandedly led to the ongoing implosion of All Elite Wrestling. One so bad, its biggest babyface Will Ospreay’s catchphrase is to “Restore the Feeling” in AEW, and its biggest heel Jon Moxley is challenging AEW originals to be better through tough love.

AEW has tried to recapture its momentum by signing one ex-WWE star after another. Mercedes Mone is a double champion. PAC and Claudio Castagnoli are former WWE guys currently in the top heel stable in AEW. As Daddy Ass, the 60-year-old Billy Gunn quickly became the most popular member of The Acclaimed. Even the biggest stars on Collision are MXM. WWE Superstars and storylines are creeping their way to AEW. This would be fine if AEW was a WWE territory like NXT, but it’s not. In fact, it was created to be anything but, and the only real invasion going on in AEW is the invasion of WWE talents coming into AEW and undercutting its brand. This is a big reason NXT, WWE’s third brand, beats AEW most weeks. Because if fans want to see WWE talent in another territory, they’ll just watch a WWE-produced product. Personally, I’d rather watch future WWE stars on the comeup in NXT than former WWE stars on the decline in AEW. AEW is NXT backwards. That’s why NXT has the momentum, and has a good chance to beat AEW on their own night when they go head-to-head next week.

We already saw The Hurt Business. Do we need the Hurt Syndacite? We already saw The Shield. Do we really need the Whitepool Kombat Klub?

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