How to Empower Journalists and Boost Audience Engagement with Generative AI on Amazon Bedrock

20 Minutes, a prominent French media organization with 20 million monthly readers, provides journalists with a best-in-class digital publishing experience. The company has identified several challenges where they see the potential for generative AI to have a positive impact. To address these, 20 Minutes relies on Amazon Bedrock, which helps their journalists by summarizing articles, suggesting tags and links, and rewriting news dispatches - saving significant time and effort. 20 Minutes' journalists are very excited about these new AI-powered capabilities, and the organization is proud to be at the forefront of leveraging generative AI in the media industry.

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