Luxury fashion brands like Loewe, Burberry, Bottega Veneta, and more are shifting away from over-the-top glamour in favor of everyday realism, relatability, and subtle storytelling. From quirky street scenes to quiet, mundane moments, today’s luxury ad campaigns are turning heads — but not for the usual reasons.
In this video, I’m breaking down the rise of “everyday luxury” in advertising, why it’s happening now, and what it says about the current state of fashion, branding, and consumer behavior. Are these campaigns genius… or just confusing?
👉 Featuring campaigns from:
Loewe
Burberry
Bottega Veneta
Miu Miu
And more...
#LuxuryFashion #DesignerCampaigns #Loewe #Burberry #BottegaVeneta #MiuMiu #FashionAds #QuietLuxury #EverydayLuxury #FashionMarketing #LuxuryTrends #FashionIndustry #LuxuryBrandStrategy
📌 FAIR USE DISCLAIMER:
This video contains commentary and criticism of various luxury ad campaigns, using images and footage for educational and discussion purposes. All content shown falls under Fair Use under Section 107 of the Copyright Act 1976 — allowance is made for purposes such as criticism, comment, news reporting, teaching, scholarship, and research.
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This year I'd love to add more pieces from Hermès like the Birkin size 40, Constance, 24/24 and Bolide. Maybe I'll be bad and get an Hermès Kelly 40! I also recently fell in love with the Chanel Jumbo- so that's kind of a must-have for my collection, along with a Chanel Mini Rectangle and a Chanel Reissue. Aside from those, I'd love to add a few more Fendi Peekaboo bags to my collection along with a Fendi Baguette. Make sure you subscribe to see what I buy this year!
If you're into channels that include luxury fashion, shopping, luxury unboxings and reveals, luxury travel, and daily vlogs- basically anything that has to do with life and style, then this is the channel for you! We'll often talk about my collection which includes Louis Vuitton, Balenciaga, Gucci, Fendi, Hermès, Coach and YSL. We'll also look at current trends and upcoming releases from each of the houses.
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