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A video about the rise of YouTubers holding microphones, and what this can tell us about the future of the platform.

Written, directed and presented by Tom Nicholas.
Edited by Georgia Burrows.

Chapters
00:00 YouTubers All Hold Microphones Now
05:49 I, YouTuber
15:27 PragerU and the Politics of Style
26:54 Casey Neistat and the Rise of Internet Ugly
36:39 Why YouTubers Hold Microphones Now
56:33 Epilogue

Bibliography

You can find a bibliography for this video on my Patreon, here:   / video-why-hold-94835669  

Over the past year, a new trend has been sweeping YouTube: holding microphones. On one level, this might seem like a fairly silly little trend; but it can actually tell us a huge amount about some of the underlying tensions which exist beneath the site and where it is headed in the future.

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Select footage courtesy of Getty
Music from Epidemic Sound