The Rise of Alcohol-Free Craft Beer: A Conversation with Drop Bear's Joelle Drummond EP01
Joelle Drummond, co-founder of Drop Bear Alcohol-Free Beer Company, shares her journey from questioning her relationship with alcohol to starting a successful alcohol-free craft beer company. Joelle and her partner Sarah met in Australia and decided to quit drinking together. They began brewing alcohol-free beer in their kitchen and eventually scaled their business to become an international brand. Joelle discusses the challenges they faced, including raising finance as young women and working together as a couple. She also shares the mission and brand story of Drop Bear, which aims to create a carbon-neutral, alcohol-free beer that is inclusive and enjoyable. Joelle also talks about the craft beer experience and the importance of non-alcoholic alternatives in socializing and moments of connection. The conversation concludes with a discussion on redefining sobriety and the fun and enjoyment of non-alcoholic drinks.
Key Takeaways:
Quitting alcohol and pursuing a healthier lifestyle can lead to a sense of losing time and not reaching one's full potential.
The decision to start an alcohol-free craft beer company was driven by a passion for brewing and a desire to fill a gap in the market.
Starting a business requires passion, perseverance, and the willingness to take risks.
Raising finance as a young woman can be challenging, but finding the right investors and crowdfunding platforms can help.
Having a strong brand and product quality is key to standing out in the market.
Working with a spouse can be challenging, but with time and respect, it can lead to a successful partnership.
Finding the right brewery site and learning how to set up a brewery can be a significant challenge.
Non-alcoholic alternatives provide an enjoyable and inclusive experience for those who choose not to drink alcohol.
The quality and flavour of non-alcoholic beers can rival their alcoholic counterparts, offering a wide range of options for consumers.
Keywords
alcohol-free beer, craft beer, sobriety, entrepreneurship, scaling a business, business, finance, crowdfunding, team, product quality, branding, story, challenges, spouse, brewery site, mission, positioning, alcohol-free beer, craft beer, beer experience
00:00 Introduction
01:29 Starting with a Love Story
04:28 Questioning the Relationship with Alcohol
08:38 Early Sobriety Immediately Othered
13:14 The Idea for Drop Bear and Brewing in a Saucepan
22:28 The Art Of Brewing Beer
25:48 Go To Market
28:51 Scaling Drop Bear and Raising Funds
30:48 Taking Risks and Securing an Angel Investor
31:16 Overcoming Challenges and Raising Finance
35:28 The Story and Branding of DropBear
38:46 Working with a Spouse and Finding a Brewery Site
42:00 The Mission and Positioning of DropBear
43:00 Non-Alcoholic Alternatives and Socialising
47:00 The Importance of Moments of Connection
48:05 Changing Attitudes Towards Drinking
49:30 Drop Bear's Craft Beers
56:46 Craft Beer Experience
58:10 Individualised Approach to Sobriety
01:02:00 Thank You
--------------------------
,positioning,beer experience,the rise of alcohol-free craft beer,sober curious,alcohol-free craft beer: a conversation,a conversation with drop bear's joelle,with Drop Bear's Joelle,joelle drummond ep01,drop bear's joelle,The Rise of Alcohol,michelle o'brien,craft beer,alcohol-free,Drop Bear,sober living,Joelle Drummond,non-alcoholic,beer trends,wellness,brewing,innovation,yt
--------------------------
Sustainable brewing practices
Alcohol-free beverage options
Alcohol-free beer movement
Low-alcohol beverage market
Alcohol-free craft beer
Non-alcoholic beer trends
Joelle Drummond interview
Rise of alcohol-free drinks
Craft beer alternatives
Non-alcoholic brewing
Alcohol-free lifestyle
Healthy beer choices
Drop Bear brewing story
Non-alcoholic beer benefits
Sobriety and craft beer
Beer without alcohol
Modern drinking trends
Craft beer innovation
Non-alcoholic beer industry
Alternative beer options
Non-alcoholic craft brewing
Sober curious trends
Craft beer for sober living
Drop Bear alcohol-free beer
Joelle Drummond insights
Changing drinking culture
craft beer documentary
Beer industry evolution
Non-alcoholic beer appeal
Sober-friendly beer
Alcohol-free beer revolution
Beer innovation stories
Healthy craft beer trend
Drop Bear Beer Co.
Craft beer for wellness
Non-alcoholic beer market
Drop Bear founders
Rise of sober drinks
Drop Bear Beer
the history of beer
history of alcohol
ancient beer
history of wine
types of beer
german beer
beer brewing
what is beer
beer extra history
#alcoholfreecraftbeer#nonalcoholicbeer#dropbearbeer#sobercurious#healthydrinking#craftbeerrevolution#nonalcoholiclifestyle#soberliving#alcoholfreeoptions#craftbeerculture#sustainablebrewing#alcoholfreelife#lowalcoholchoices#beerwithoutbooze#sobertrends #yotube #podcast #youtubevideo#subscribe #live #livevideo#MichelleO'Brien #newvideo
Информация по комментариям в разработке