CIMA Theory For ALL Students: Porter's 5 Forces

Porter's 5 Forces is an essential piece of theory for all CIMA students. Wherever you are in your CIMA journey, understanding these forces is essential - and particularly during case studies.

In this video, E-Pillar expert Anthony Williams provides an overview of Porter's 5 Forces and how their can affect the workplace. Anthony can show you:
+What each of the five forces are, and the factors which contribute to them
+How these forces can be used to measure the business environment
+How the balance of these forces affects the profitability of an industry

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