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Mailing vs. Campaign: Understanding the Difference in Email Marketing
📩 Mailing (Single Email)
A mailing refers to a one-time email sent to a specific audience. It is ideal for announcements, promotions, or newsletters where you need to deliver a single message without follow-ups. There is no automation or scheduled sequence—just a standalone communication.

📧 Campaign (Automated Series of Emails)
A campaign is a structured email marketing strategy consisting of multiple emails sent over a period. It helps nurture leads, retain customers, and increase engagement by sending follow-up emails based on user interactions. Campaigns often include automation, segmentation, and performance tracking to enhance efficiency.

🔹 Mailing = One-time email, no follow-ups
🔹 Campaign = Series of emails, automated engagement

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All Email Marketing docs: https://www.odoo.com/documentation/18...

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