Critical Discourse Analysis (CDA) | DA vs. CDA | Principles of CDA | Language and Power in Urdu

#discourseanalysis #criticaldiscourseanalysis #principlesofcda
Critical Discourse Analysis (CDA) | DA vs. CDA | Principles of CDA | Language and Power in Urdu

Topics discussed in this video:
1. What is CDA?
2. DA vs. CDA
3. Language and Power
4. Principles of CDA (Fairclough & Wodak)

CRITICAL DISCOURSE ANALYSIS:
Critical Discourse Analysis (CDA) is an interdisciplinary approach to the study of text and talk that aims to understand and critique the ways in which language is used to create and maintain power relations, social hierarchies, and inequalities. It involves the analysis of language in its social, cultural and political contexts and focuses on issues of power, ideology, identity, and social change.
CDA is used to uncover hidden meanings, implicit biases, and unjust representations of social groups in various forms of discourse, including political speeches, media texts, advertisements, and social media posts.

#discourse #da #cda #languageandpower #languagepower #powerandlanguage #normanfaircloughcriticaldiscourseanalysis #principlesofcda #principlesofcriticaldiscourseanalysis #discourseandpower #powerandideologyincriticaldiscourseanalysis #discourseinlinguistics #discoursepowerandideology #discourseanalysisvscriticaldiscourseanalysis #differencebetweendiscourseanalysisandcriticaldiscourseanalysis