Scion Lives On | Owners

Throughout Scion’s history, the vehicles we designed and offered to our consumers, as different as they were (and still are), is what united us all together. The freedom to express our individuality through personalization has always been one of our strongest assets, whether it’s through full blown aero work or a 2JZ-powered drift car, there’s no stopping the imagination of Scion owners.

Scion owners certainly have a strong sense of community that go beyond customizing their cars. We are a family that can bond outside of cars at special charity events, art installations and music/lifestyle events. We are united by passion and most importantly of all, by love.

Scion was established in 2003 as a test laboratory division for Toyota Motor Sales. It was designed to offer products and processes that stood apart from the crowd. Scion offered distinctive vehicles that reflected owners’ passions. Scion also appealed to a younger audience by offering a simple, no-haggle buying experience and by engaging with potential customers in meaningful and creative ways. Visit http://www.toyota.com/scion to learn more.

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About Toyota:
We’re in the business of making great cars and trucks. But we also work every day to apply and share our know-how in ways that benefit people, the community and our planet in order to build a better tomorrow. We’ve been a part of life in America for over 50 years. And while we’re passionate about making great cars and trucks, our story is about much more than our vehicles.

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Scion Lives On | Toyota
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