Скачать или смотреть Ep 12: UX of Internal Software & Corporate Applications for B2E

When we think of UX, we think of these slick customer-facing experiences in B2B and B2C. But what about B2E? Business-to-employees? Employees are often stuck with internal apps that fail on almost every level and unlike consumers, they usually don't have a choice.

Every organization (no matter the size or industry) relies on mission-critical software: from CRM and ERP to corporate Intranets, ATS, EHS, and so forth . When this software is designed with the user in mind, it could be a huge boost to employee productivity, engagement, and even employment satisfaction.

Unfortunately, it is often not the case.

In fact, employee engagement is a growing problem. 70% of Employees in the US are not engaged in their jobs, Only 27% of employees feel they are involved in important tasks and employee disengagement results in a $550 billion cost of lost productivity in the US alone.

A well-designed B2E UX can change that.