Скачать или смотреть Build Your Business Core Strength to Set and Maintain Healthy Boundaries

Brace Yourself! In this episode, we’re talking about why building your business without core values is like training with a weak core — if your foundation is shaky, everything else wobbles too. You might get by for a while, but eventually you’ll stall, struggle, or even have to start over. We’ll cover a simple formula for defining your non-negotiables, why saying “no” creates space for the right “yes,” and how niching down builds the kind of core strength that lets you handle bigger challenges with confidence.

Key Takeaways
Saying no strengthens your business core, just like bracing your core in fitness
Your ideal clients will respect your boundaries
Boundaries = leadership, not rejection
Scarcity mindset leads to burnout and poor alignment
Trust your instincts — if it feels off, it probably is

Tips & Ideas
Write down your business non-negotiables somewhere you’ll see them daily
Example: I won’t work with someone who puts in less effort than I do — because I’m fully invested, and I can’t carry their results for them
Twice a year, block two hours to review your list: have any “non-negotiables” slipped?
If so, course-correct — it’s never too late to reset your foundation

🧠 What I Now Tell My Clients (and What I Wish I’d Known)
If you’re already in too deep:
Step back and define your ideal boundaries
Ask yourself: If there were no pushback, what would my policies be?
Communicate clearly + compassionately
“In order to be the most effective [your role], I need to honor these boundaries…”
Offer alternatives (like office hours or appropriate resources)
Audit your systems:
Is your website current and mobile optimized?
Is class/service info easy to find?
Are expectations clear?
Can updated tech (like a chatbot) take work off your plate?

Send your "Hey, Coach" questions to: [email protected]