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Ayurvedic Nutrition for Kids: Brain, Immunity & Growth - Vandita Tewari Kapoor Interview

Vandita Tewari Kapoor, founder of Ayurveda, discusses how her company creates nutritious, Ayurvedic-based food products for children. Learn about her journey, the products' benefits for brain development, immunity, growth, and more. Discover how these natural remedies can help children with neurodiversity and support overall health. She also explains how her products differ from traditional supplements and why they are so effective. Discover the power of food and nutrition for your family.

Timestamps:

(00:00) Introduction to Ayurvedic food products and their benefits.
(01:02) Vandita Tewari Kapoor's background and the founding of Ayurveda.
(02:07) The inspiration behind the products: addressing nutritional gaps.
(03:47) Personal experience and the shift from traditional remedies to modern solutions.
(04:50) The creation of a healthy chocolate spread and the focus on nutritious ingredients.
(06:24) Researching Ayurvedic herbs and developing product formulations.
(08:11) Working with food scientists to ensure product palatability and safety.
(09:12) The effectiveness of Ayurvedic products for immunity and overall health.
(09:41) The company's most popular product: brain development formula.
(10:16) Target audience and the importance of addressing social anxiety and attention span in children.
(11:51) The impact of diet on children's academic performance and overall health.
(12:20) The importance of avoiding processed foods and artificial ingredients.
(13:22) Product usage and frequency.
(14:20) Overview of the range of Ayurvedic food products.
(14:54) Explaining the benefits of products for height and weight.
(15:30) The importance of gut health and its impact on overall well-being.
(17:21) Concerns about the shift from whole foods to supplements.
(18:30) Emphasizing the benefits of food-based nutrition.
(19:02) Addressing the use of products for children with disabilities and special needs.
(20:02) The high percentage of neurodiverse children among product consumers.
(20:39) Understanding the different needs of parents and their children.
(21:39) The importance of therapy, exercise, and nutrition for neurodiverse children.
(22:11) The company's growth and reach.
(22:51) Product availability and purchasing options.
(23:23) Learning about neurodiversity and the impact of nutrition.
(24:25) The importance of ingredient potency and purity.
(24:56) Customer communication and support.
(26:10) Customer demographics and feedback.
(27:16) The role of mothers as primary caregivers and decision-makers.
(28:38) Stories of customer success and positive feedback.
(29:08) Product distribution across India and globally.
(29:43) Product pricing and affordability.
(31:31) Competition in the market.
(32:04) The daily nutrition product and its role in overall health.
(32:40) Customer priorities and product popularity.


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