Скачать или смотреть Lecture - 19 Building Website using WordPress Part 1|

Module 7 Building Website using WordPress Part 1|#digitalmarketing
UNLOCK THE POWER OF DIGITAL MARKETING WITH OUR FREE COURSE!
The growth of internet and mobile phone usage in India over the past decade has opened up numerous communication channels for individuals and organizations. As a result, online communication has become a critical component of integrated marketing strategies, leading to a shift in the way organizations connect with their stakeholders. Digital marketing has emerged as a rapidly growing force in the marketing world, poised to shape the future of the industry, providing numerous opportunities for advertising and marketing both domestically and globally.


Given this significance, it is imperative that we equip ourselves with a strong understanding of the fundamentals of digital marketing and the skills necessary to succeed in this field. That's why a course in digital marketing has been designed, aimed at providing students with a solid foundation in the concepts of digital marketing and the ability to plan, implement, and monitor digital marketing campaigns in a globalized environment. This course is primarily targeted towards MBA and management students, but anyone who wants to harness the power of digital marketing for their business or career is welcome to participate.


The prerequisites for the course include basic internet knowledge and an analytical mindset. No technical expertise is required, making it accessible for anyone eager to learn and succeed in the digital marketing arena.

Dr. Tejinderpal Singh is an accomplished educationist, a researcher and an affiliate marketer having more than 13 years of teaching and research experience and 4 years of industry experience with specialization in Digital Marketing and Data Analytics. Dr Singh has a rich experience in designing Websites/Blogs using WordPress and a practical knowledge of various Digital Marketing domains like Search Engine Optimization (SEO), Search Engine Marketing (SEM), Display Advertising, Google Ads, Google Analytics, Social Media Marketing etc.
He is presently associated with University Business School, Panjab University Chandigarh as an Associate Professor. He is also a professional trainer in digital marketing and has conducted number of workshops on digital marketing and social media marketing for students, academicians and business executives with focus on latest digital marketing tools.
He is a post graduate from University Business School, Panjab University Chandigarh and Doctorate from Punjabi University Patiala. Dr. Singh is presently working on two research projects sponsored by UGC New Delhi and ICSSR New Delhi. He has many publications in national and international journals of repute. Dr Singh was recently invited by the Nottingham Business School, Nottingham Trent University, United Kingdom to deliver a series of lectures on the ‘Role of Social Media in Promoting Responsible Consumption’ during Global Responsibility Week, March 2019.