Скачать или смотреть When the Waters Rise | Flood Awareness PSA (Malaysia)

1) NURUL A’INAA AFIFAH BINTI ANUARHIZAM (308041)
2) NURIRDINA SUFILIEYA BINTI MOHD SUHAILI (308179)

TITLE: When the Waters Rise

Our Public Service Announcement (PSA) titled “When the Water Rise” focuses on the issue of flood preparedness during Malaysia’s current rainy season. The chosen media effect is awareness through social media and digital communication, encouraging Malaysians to take flood warnings seriously and act early.

Our target audience is Malaysian families and young adults living in flood-prone or low-lying areas who often underestimate the risk of flash floods. The PSA aims to remind them that awareness and preparation can save lives.

Our call to action urges viewers to check daily flood alerts from reliable sources, prepare emergency kits, and never ignore early warnings. The message is clear: stay informed, stay prepared, and stay safe before the water rises.

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