Скачать или смотреть Designing Digital Transformation for Global Media Brand | The Modern Tech POV with Simon Farnsworth

In this episode of The Modern Tech POV, we explore how Simon Farnsworth, CTO of ITV, is transforming one of the UK's most iconic media brands in real-time.

From broadcasting live content 24/7 to streaming Love Island globally to delivering 23 regional news outputs, Simon manages technology across production, distribution, and monetization, all while audiences expect flawless experiences and cyber threats loom constantly.

In this episode you'll gain insight on:
How AI is augmenting content creation to make shows look more expensive without increasing budgets
The "camera to cash" framework for cutting through AI hype and focusing technology investments on measurable business impact
Managing live broadcast pressure alongside streaming innovation while maintaining bulletproof resilience and cyber protection
Why ITV is "all in on cloud" and buying SaaS over building, based on a clear understanding of what business they're actually in
Real examples of transformation in action, such as translating Love Island into Korean using AI and drip-feeding gorilla footage from Uganda via Starlink
How the CTO role has evolved from service provision to strategic business driver


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#ModernTechPOV #CTO #MediaTechnology #AITransformation #ITV

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