Reaching Specifiers with RIBA CPD

An insightful webinar, "Reaching Specifiers with RIBA CPD," where we will discuss how you can use CPD to elevate your sales and marketing strategy and target specifiers with your products.

In January 2024, the Architects Registration Board (ARB) made it mandatory for all registered architects to undertake CPD to ensure continuous learning and development. This showcases CPD's importance to construction professionals and means an audience is willing to listen and learn.

This webinar aims to equip product manufacturers with the tools and strategies necessary to maximise their efforts when offering specifiers CPD and how to reach them effectively. Our host, Izy Herrera, Head of Marketing at NBS, will be joined by Katie Wilson, Senior Account Manager at NBS, Eva Woode, and Sarah Holey from the marketing agency Edify Content Studio.

The webinar will give you an overview of the RIBA CPD Providers Network and the continued collaboration between RIBA and NBS, highlighting the pivotal role CPD plays in professional growth. You will also learn practical insights into creating engaging CPD content, and understand the importance of a robust CPD marketing strategy. Additionally, you'll receive valuable tips on how to make the most of your CPD materials to drive awareness and engagement with specifiers.

Whether you're brand new to RIBA CPD Providers Network, looking to find out more, or a member already, don't miss this opportunity to find out how to elevate your CPD approach and effectively reach specifiers in today's competitive market.

Speakers

- Izy Herrera, Head of Marketing at NBS
- Katie Wilson, Senior Account Manager at NBS
- Eva Woode, Founder at Edify Content Studios
- Sarah Holey, Content Manager at Edify Content Studios