Sales Strategy: Inbound vs Outbound Sales

Inbound VS Outbound - How effective is your Sales Strategy?

Igniting the age-old debate - Inbound vs Outbound Sales.

Knowing where to focus your efforts and choosing the right sales strategy can be quite difficult, especially in the SMB segment where resources are scarce and tied.

In this video, Aaron Ross explains which sales strategy works best for your business, what is that ideal ratio to have for Inbound vs Outbound Sales, and why these are essential to scale your business in the shortest time.

He emphasises on why companies with a lot of great inbound leads should still have outbound on their minds from the beginning.

This video is brought to you by Freshsales CRM - an all-in-one CRM that gives you everything you need to attract, engage, close, and nurture your leads.

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