How to Successfully Create and Market an Online Course with Amy Porterfield

In this video, I'm joined by online course Queen, Amy Porterfield to discuss how to successfully create and market an online course!

Amy shares why she believes online courses can become a valuable asset when it comes to building your personal brand. She also breaks down her four-step method for creating online courses, the different marketing strategies to promote it, her thoughts on premium pricing and how to launch your course through webinars.

KEY TAKEAWAYS:

• Amy talks about where to start when it comes to creating online courses
• Why you need to validate your audience before taking any steps to creating a product
• Amy shares her pointers for coming up with a pricing strategy
• What kind of content a bonus be focused around
• The 'lifetime guarantee', how it can be tricky for a lot of entrepreneurs and how you can manage it

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