Скачать или смотреть Fear of Being on Camera Is Killing Your Marketing

Fear of being on camera is killing your marketing, and most entrepreneurs don’t realize how much it’s costing them. In this episode, Matthew Tompkins and Lance Pendleton break down the truth behind the fear of being on camera, why so many business owners avoid video, and how that fear quietly destroys visibility, trust, and opportunities.
You’ll learn why your audience needs to see you — your face, your voice, your story — not another Canva PDF or perfectly polished Instagram graphic. Matthew shares real stories about online hate, harsh criticism, and the years of on-camera pressure that proved one simple truth: the fear of being on camera is just perception, and perception can be changed. Lance explains the psychology behind perfectionism, overthinking, and the instinct to hide, and why imperfect video builds more connection than a flawless performance ever could.
If you’ve been saying “video just isn’t for me,” this conversation will challenge every excuse you’ve been using. This episode shows you exactly why fear of being on camera is killing your marketing — and what to do about it starting today.

THE 3–STEP VIDEO CLARITY GUIDE
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00:00 – Why You Must Be on Video
00:47 – Fear, Judgment, and Perfectionism
02:29 – “I Don’t Like How I Look on Camera”
03:54 – Hate, Criticism, and Bad Experiences
05:29 – Why Video Is Non-Negotiable
07:03 – Why Imperfection Builds Trust
08:37 – A Real Client Example
10:25 – Tell a Story, Not Facts
12:21 – Attention Span Myths
14:13 – What Makes Content Engaging
15:40 – The Three-Part Video Framework
16:54 – Embracing Your Differentiators
17:41 – When Old Videos Resurface
19:16 – Taking the Next Step with Video

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