Скачать или смотреть Lessons Learned from Shark Tank With Melissa Bartow of Wanna Date? [The Videocraft Show Ep #38]

“Shark Tank changed all that because I suddenly became like the face of Wanna Date, like the entrepreneur behind Wanna Date that people like.”
— Melissa Bartow, Founder/CEO of Wanna Date

If you’re a creator interested in launching and selling a physical product, then this is an episode of The Videocraft Show Presented By Video Husky is for you. Jon Santiago chats with Melissa Bartow, the CEO and founder of Wanna Date?, a delicious fruit spread perfect for toast, yogurt, and so much more.

Melissa fell in love with dates after realizing they were a nutritious alternative to the unhealthy snacks she enjoyed to satisfy her sweet tooth. While studying at NYU, she bought a food processor and concocted her first batch of Wanna Date? spread from the comfortable confines of her dorm.

Not long into her entrepreneurial journey, Melissa landed the opportunity of a lifetime when television producers from the hit TV show Shark Tank invited her to pitch Wanna Date? to investors. The appearance boosted her profile and gave her fledgling food startup a spike in exposure and sales.

Today, Wanna Date? is still going strong and Melissa is leveraging the power of social media to share her brand’s story through video. In this conversation, Melissa and Jon chat about:
▶️ What it was like to audition for Shark Tank and how she handled the influx of sales that came following her appearance.
▶️ Why creating video content is proving to be a powerful approach for building her brand.
▶️ How she thinks about pricing.
▶️ Finding and landing deals with distributors.
▶️ Learning how to let go of and outsource tasks, like video editing and graphic design, to grow her business.

And much more...

RELEVANT LINKS
📌 Wanna Date’s Website: https://eatwannadate.com/
📌 Melissa’s YouTube Channel:    / @wannadate  
📌 12 Under 35: Melissa Bartow, Founder, Wanna Date: https://www.specialtyfood.com/news/ar...
📌 Mark Cuban Asks an Entrepreneur to change up her product:    • Mark Cuban Asks an Entrepreneur to Change ...  
📌 Melissa’s Shark Tank Experience:    • WANNA DATE SHARK TANK | What actually goes...  

MUSIC TRACK: "Hip-Hop" from Motion Array (https://motionarray.com/royalty-free-...)

DOWNLOAD A FREE COPY OF OUR FREE SCRIPT TEMPLATE
📬 Get it by joining our email list ➡️ http://bit.ly/vc-script-template

CHAPTERS
00:00 Intro
03:08 Start of conversation with Melissa Bartow
04:25 Melissa's background in entrepreneurship
06:09 Going to the NYU Gallatin School of Individualized Study
07:55 Internships and working at startups
10:09 How Melissa got into dates
12:59 Melissa's experience of getting on Shark Tank
18:05 Other entrepreneurs she met on Shark Tank
18:50 What it was like to pitch her idea on Shark Tank
23:47 People reaching out to Melissa when her Shark Tank episode aired
26:14 How and why she started her 'Wanna Date?' YouTube channel
28:54 How Melissa stays organized in her creative process for YouTube
29:45 Her creative process from ideation to execution
31:40 Managing multiple social media platforms
32:19 Tips for collaborating with a video editor for your content
34:07 Being comfortable vlogging in public
36:13 Challenges and hurdles she's faced in business
38:26 Customer retention and building loyalty with your customers
40:48 Becoming the face of 'Wanna Date?'
42:50 Distributing her product to different stores
45:47 Managing her email inbox and talking to people who want to work with her
47:21 The manufacturing process for 'Wanna Date?'
50:29 How Melissa figured out pricing for 'Wanna Date?'
54:19 How she achieves work-life balance

LISTEN TO THE PODCAST ON:
🎧 Spotify: http://bit.ly/spotify-videocraft
🎧 Apple Podcasts: http://bit.ly/apple-videocraft
🎧 Google Podcasts: http://bit.ly/google-videocraft
🎧 Castbox: http://bit.ly/castbox-videocraft
🎧 Stitcher: http://bit.ly/stitcher-videocraft
🎧 Amazon Music: http://bit.ly/amazon-videocraft
🎧 Pocketcasts: http://bit.ly/pocketcasts-videocraft
🎧 Overcast: http://bit.ly/overcast-videocraft
🎧 iHeartRadio: http://bit.ly/iheart-videocraft
🎧 Radio.com: http://bit.ly/radiodotcom-videocraft

Follow us on TikTok:   / thevideocraftshow  

✳️

The Videocraft Show is presented by Video Husky.

If you're a content creator, we know how time-consuming and tedious it is to edit your own videos.

That's why Video Husky provides unlimited editing at a flat monthly rate. Just send us your footage plus instructions of what you want and you'll get the first draft of your video in 1-2 business days.

Guaranteed.

Learn more at https://www.videohusky.com/content-cr....

✳️

PRODUCTION CREDITS
Producer: Nikki Vicente (https://bit.ly/nikkivicente)
Editor: Ingrid Sarayba (  / ingsaraybaa  )
Graphics: Paolo Lopez

#podcast #contentcreators #entrepreneurlife