Checkout Page Optimization Increased Conversion Rate by 12%

How optimizing a shopping cart page produced a 12% increase in conversion rates. for more information, blogs or webinars go to: http://www.invesp.com/

Check out this webinar to learn - How enhancing trust and urgency can increase conversion rate of your website.

It is critical to understand which elements of the conversion framework™ weigh more heavily on a certain page.

Getting a visitor to add an item to the cart moves them further towards a conversion. He is more invested in your product or service. However, the visitor might still have some hesitations about making the final purchase decision. On the cart page, he might have questions about your company, your shipping policies, quality of service, return policies, security as well as a many other concerns.

Countering hesitations on the cart page can be done through two methods: enhancing trust and offering incentives. In this webinar, we will be discussing the research and findings behind the delicate balance between trust and urgency.

for more information or webinars go to: http://www.invesp.com/
and check out the date for the next webinar

Check out our conversion optimization blog: http://www.invesp.com/blog/

Get the slides from: http://www.slideshare.net/invesp/enha...

To purchase Conversion Optimization - The Art and Science of Converting Prospects to Customers: http://www.amazon.com/Conversion-Opti...