Скачать или смотреть Agency Valuation, Core Service Focus & Cold Calling:

In this video, I’ll cover:

Figuring out the real value of your agency or one you want to invest in.
Ways to quiet the noise and focus on your core service offering.
How to cold call big name clients and get them to actually listen.

For the full writeup, check out the website blog post. http://jasonswenk.com/valuation-core-...

Agency Valuation (0:20)

Mike asked: “How do you go about evaluating the worth of a digital agency – whether you’re looking to invest in one or if yours is being invested in?”

Focusing on One Core Service (2:06)

Jocelyn asked: “How can you silence the noise and get focused on your main offering? Do you recommend focusing on just web design and let others offer SEO and social media?”

Cold Calling Big Clients (4:35)

Derek asked: “How do you approach cold calling a major lead or someone who has never heard of you? I know we can provide value but it's so hard to get a real person on the phone.”

For the full writeup, check out the website blog post. http://jasonswenk.com/valuation-core-...

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