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Brisbane SEO tips for the week.

And it's about your site architecture, and that's how your website is overall constructed.

There's two important factors to that, and that is what's known as pillar content and also what's known as cluster content.

So with your cluster content, you want links back to the page that you have set up as your pillar content.

And then you also want to have a sitemap for your website so that, that helps Google interpret the structure of your website.

And if it is structured with the internal links pointing to your pillar content, then that pillar content will have more importance placed on it, when it comes to Google ranking you in search engine results.