Скачать или смотреть Why 80% of Salons Crash in January (And How to Fix It)

Is your salon packed in December but dead silent in January? You are not alone. Most salon owners lose 80% of their December profit by January 15th because of the "Booking Cycle Gap."

You feel rich right now. But if you don't act, that cash will vanish into rent and payroll while you stare at an empty calendar.

In this video, I break down the January Profit System—my exact 5-step protocol to bridge the gap, fill your calendar, and protect your cash flow without running desperate "New Year" discounts.

I’ll show you why "cutting staff hours" is amateur advice, and how to use the "Silent Upgrade" to make every January client worth more.

⏱️ TIMESTAMPS
0:00 - The "January Crash" explained (Why it happens)
1:15 - Step 1: The Booking Cycle Gap (Use this Script)
2:45 - Step 2: "Sniper Mode" & The Ghost Client SMS
4:00 - Step 3: The Silent Upgrade (Boost profit without selling)
5:30 - Step 4: The Inventory Pivot (Gifts vs. Solutions)
6:35 - Step 5: The Cash Firewall Strategy
7:30 - Summary & Next Steps

📋 WHAT WE COVER

The Booking Bridge: How to push 30% of December traffic into January to cover your fixed costs.

The Ghost Script: The exact SMS text to send to lost clients that fills spots instantly.

Cash Flow Math: How to create a "Firewall" for your rent so you never stress about bills again.

I built Zolmi to track these "Ghost Clients" automatically, but tool or not—you need this strategy to survive the slow season.

🚀 WATCH NEXT Now that you have a plan for January, you need to fix your prices for the new year. Watch: Salon Pricing Strategy 2026 👉
   • Salon Pricing Strategy 2026: How to Raise ...  

👇 DROP A COMMENT What is the hardest thing about January for your salon? Silence? Cash flow? Staff motivation? Let me know below.

Stay fabulous. Stay focused. And keep building the salon your clients love.

Start your free 14-day Zolmi trial → https://ai.zolmi.com/sign-up?yt

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