Crafting Impact: Alexy Posner on Strategic Storytelling in Media

This week, Kelly Meerbott sits down with Alexy Posner, founder of AP Brand Group to explore the world of athlete and talent management. Alexy shares her unique approach to holistic brand management, emphasizing the importance of authenticity, social impact, and intuitive decision-making.

She shares her leadership evolution, transitioning from a hands-on entrepreneur to a leader who trusts and empowers her team. Alexy also discusses navigating tense client situations with empathy, the significance of diversity in hiring, and the personal inspirations that drive her. The episode wraps up with a lighthearted rapid-fire round, touching on Alexy's favorite comfort foods, music, and her love for Taylor Swift.