Скачать или смотреть Building The Next Generation of AR Creators in TikTok Effect House

AWE USA 2022, Creator - Building The Next Generation of AR Creators in TikTok Effect House

With TikTok's launch of Effect House, anyone can now create AR experiences and effects for TikTok's global community.

AR on TikTok is different than anywhere else — it's uniquely creative, used by people in distinct and imaginative ways, and often it's just plain WEIRDER. The Effect House community is different, too; for a new generation of creators, TikTok is their first experience with augmented reality. This new contingent of effect creators is using Effect House to bring an entirely new set of skills and ideas to the world of AR.

During our early beta, effects made by our creators were used in 1.5 billion TikTok videos and viewed over 600 billion times. At AWE, you'll hear firsthand from some of those creators and find out:

• How does an AR effect become a global trend?
• How can creators build an audience for their AR experiences?
• What features in Effect House are most exciting for designers, developers and artists?

And of course, we'll share some of our favorite TikTok videos featuring community effects :) See you there!

Speaker:
Ollie Tyler - Augmented Reality Technologist at Independent
Laura Gouillon - AR/VR Director and TikTok Creator at @lauragouillon
Paige Piskin - AR/VR Director & TikTok Creator
Greg Feingold - Effect House Community Lead at Tik Tok

To learn more about AWE events please check our website: https://www.awexr.com/