Ft. Francesca Sorrentino - LocFact

As a project manager, it’s essential to have an understanding of different cultures and languages in order to effectively manage your team and resources. Guest Francesca Sorrentino shares her wisdom and experience in video game localization with us in this episode. How has the localization industry evolved in the eyes of Sorrentino? What are her tried and true CAT tools? Which side is more fun to work in: client or LSP? Hosts Loretta Mulberry and Lucio Nicolas Alcaide also discuss Jali Research’s multilingual lip sync animation technology in the 2020 game, Cyberpunk 2077 for this episode’s LocFact.

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Guest:
Francesca Sorrentino has been involved in the video game localization industry since 2010 with various roles ranging from marketing, translating to senior localization specialization in several different countries. She is now based in Barcelona, Spain working as a freelance translator, project manager and localization consultant. Additionally, she is teaching a game localization master class with the Localization Institute, and serves as Conference Manager at the Game Global Summit.

Hosts:
Florencia Fole is a Business Development Director at Terra Localizations, and also an Ambassador for Women in Games WIGJ. She is based in Buenos Aires.

Lucio Nicolas Alcaide is a Project Manager at Terra Localizations and also does video game freelance localization. He is based in Argentina.

Loretta Mulberry is a Project Manager at Terra Translations based in the United States. She is passionate about translation and interpreting.

Alexis Andres Biro is Marketing Manager at Terra Localizations and also works in Public Relations at Astral Clocktower Studios. He is based in Buenos Aires.

00:00 - Level 0
00:23 - LocFact: Cyberpunk 2077
03:28 - Interview
05:21 - Has language ever been a barrier for you
06:28 - Lessons learnt from your travels
08:53 - How to manage a large budget?
10:17 - How close do you get to the source material?
12:04 - Has the industry changed?
15:54 - Learn about other cultures
17:47 - How many languages do you speak?
18:59 - Advice to start in the industry
21:04 - Client or LSP?
23:43 - What do you enjoy the most?
25:19 - Being a woman in game Loc?
29:28 - Tell us about your Masterclass
32:58 - Memes!
40:51 - Am I fabulous?

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