Скачать или смотреть Unlocking Fear: The Art of Haunted Attraction Design ft. Leonard Pickel

Join us for a spine-tingling Halloween episode of "Live with Sondra" featuring Leonard Pickel, Head Designer at Hauntrepreneurs, who has created over 300 haunted attractions worldwide! 👻🎃 Dive deep into the psychology of fear, the business of haunting, and the creative process behind some of the world’s most legendary scare experiences.

In this session, Leonard Pickel will discuss:
• The psychology behind fear and immersive haunt design.
• How to balance creativity, safety, and operational efficiency.
• The “Pickel Theory” and its impact on haunt design worldwide.
• Common mistakes operators make—and how to avoid them.
• Marketing, ticketing, and time management for haunted attractions.
• How to turn your haunted passion into a sustainable business.

Chapters:
00:00 - Live from Arrival 360 in San Diego
01:12 - Guest Introduction: Leonard Pickel, Haunted Attraction Legend
02:40 - 40+ Years of Haunt Design & Global Experiences
04:08 - From Architecture Student to Haunted House Pioneer
06:20 - Balancing Creativity with Operational Realities in Haunts
07:57 - The Psychology of Fear: How to Train People to Be Scared
09:45 - The Pickel Theory: High-Startle, High-Capacity Design
11:12 - Immersive Experiences & Why Every Guest Must Be Scared
14:10 - Global Trends: Year-Round Haunts and New Markets
17:00 - Time Ticketing & Marketing for Haunted Attractions
21:00 - Profitability, Capacity & The Business of Fear
27:00 - Balancing Scare and Entertainment for Repeat Guests
31:20 - Final Takeaways & How to Connect with Leonard Pickel

👉🏼 Last Video ft. Jamie Flaherty: https://youtube.com/live/Hg5A8bldbzE
👉🏼 Full Playlist:    • 🎙️ Live with Sondra: Industry Insights & C...  

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The Live with Sondra show is powered by Gatemaster Technology.

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For over 30 years, Gatemaster Technology has been the premier choice for attractions worldwide, providing innovative, guest-centric POS and ticketing solutions that streamline operations, maximize revenue, and enhance every guest experience from entry to exit.

Trusted by theme parks, water parks, FECs, museums, and more, our scalable, user-friendly, and reliable attraction management suite tackles common challenges like overbooking and manual reservations. Our integrated solution offers:

Event Ticketing with Capacity Control
POS & Online Booking Integration
Real-Time Availability Tracking
Customizable Ticketing Options

We also equip businesses with the training and tools to make informed decisions, drive revenue growth, and build high-performing teams.

🚀 Ready to transform your attraction?
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Email: [email protected]

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