Full Tutorial: Customer Lifetime Value (CLV) in Python (Feat. Lifetimes + Pycaret)

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Table of Contents:
00:00 Introduction: Customer Lifetime Value for Data Scientists with Python
1:51 Agenda: What we are covering today
4:20 Why listen to me
8:29 Customer Lifetime Value and Machine Learning
10:10 Quick Concepts: Customer Lifetime Value
15:46 Full Code Tutorial: Customer Lifetime Value for Retail
16:30 Project Setup: 3 CLV Scripts + 2,600,000 Row Transactions Data
18:14 Part 1: Descriptive CLV Models
25:30 Aggregation CLV Models (Descriptive)
36:25 Cohort CLV Models (Descriptive)
42:15 Probabilistic CLV Models with Lifetimes (Predictive)
56:45 Machine Learning CLV Models with Pycaret (Predictive)
1:11:58 Conclusions