Скачать или смотреть Ep 24: Radio Advertising for Law Firms with Gary Sarner

This month on Championing Justice, personal injury attorney Darl Champion sits down with legal marketing radio expert and ROI 360+ founder Gary Sarner.

Darl and Gary discuss radio strategy and community involvement, why building a memorable brand matters, and what it takes to stand out in a crowded industry, especially as major firms pour millions into advertising.

→ Learn more about Gary and ROI 360+ here: https://roi360plus.com/
→ Connect with Gary on LinkedIn:   / garysarner  

🎬 In this video:
00:00:00 - Intro and Meet Gary Sarner
00:05:38 - Gary's background in radio advertising
00:06:57 - Early days of legal radio ads
00:18:10 - Changes in legal advertising over the years
00:20:16 - The myth of radio going away
00:22:20 - Standing out on radio
00:25:15 - Hiring a law firm without research
00:28:29 - Changes and challenges in client acquisition
00:31:34 - Non-radio-advertising firm strategies
00:33:12 - Incorporating all attorneys into your brand
00:40:26 - Trial lawyer advertising changes
00:42:02 - Radio ads and AM vs FM
00:44:58 - Cost to get started in radio
01:00:07 - Future predictions for legal marketing
01:05:45 - Final thoughts and closing

About The Champion Firm:
→ https://www.thechampionfirm.com

Georgia Tort Law Updates & Resources:
→ https://www.georgiatortlaw.com

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