Скачать или смотреть Finding the Right Partnership Opportunities | With Rob Moyer from Gong

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Most partnerships fail for one simple reason:

They look good on paper, but there’s no real commitment behind them.

That’s exactly why @Rob Moyer, Global Head of Partnerships at Gong, focuses on three non-negotiables:

1️⃣ Get clear on currency: yours, theirs, and where it overlaps.
2️⃣ Go deeper than a static account map. Nail the right segments and personas.
3️⃣ Build a real process: Slack channel, shared collaboration doc, and a monthly rhythm to manage the business together.

If a partner won’t invest the time, it’s not a partnership. It’s just noise.

Thanks to @Rob for breaking this down in Partner Plays.

#B2BPartnerships #PartnershipOpportunities #PartnershipStrategy #BusinessGrowth
#SalesPartnerships #Gong #RobMoyer #prm