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Скачать или смотреть How Do You Customize Your Marketing When Anyone is a Potential Customer? 2026

  • The Small Business Rebel
  • 2025-12-18
  • 1048
How Do You Customize Your Marketing When Anyone is a Potential Customer? 2026
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How Do You Customize Your Marketing When Anyone is a Potential Customer? 2026 #growyourbusiness #smallbusiness #marketing #tipsfor30days

In this video, we explore how defining your exact right customer goes beyond age, income, or job title. For this Wi-Fi provider, the real differentiator isn’t speed or price—it’s community. They’ve been serving their area since 1952, competing against national giants like Google Fiber. Their best customers are people who believe in supporting local businesses and investing in the community they live in.

🎢This is one of the biggest challenges small business owners face—especially local service providers. In this marketing tip of the day, I share a real consulting story from a company that provides Wi-Fi across three counties. On paper, their audience is massive: homeowners, renters, young adults, families, seniors—literally anyone with a roof over their head.

➡️So how do you customize your marketing when your “ideal customer” feels like everyone? The answer isn’t broader messaging—it’s deeper connection. From there, we take it one step further.

🎢You’ll learn how to:
✨Identify shared values that unite a broad customer base
✨Compete with big brands by leaning into your local roots
✨Break a large market into meaningful customer personas
✨Speak differently to people based on life stage, not just demographics
✨Create content that feels like a conversation, not an advertisement
✨Use blogs, creators, interns, or AI to communicate authentically with each audience

🎢We also discuss practical persona examples:
▪️New residents moving into the area
▪️Long-time locals who’ve lived there for decades
▪️Young adults with gaming and streaming needs
▪️Families with infants who rely on constant connectivity

Seniors or individuals with medical needs where internet reliability is critical .Each of these audiences cares about Wi-Fi—but for very different reasons.

🎇The takeaway? If you could clone one type of customer and build your business entirely around them, who would that be? As a small business owner, you have more control than you think. You can choose who you speak to, how you speak to them, and what kind of relationship you build.

✅Customized marketing isn’t about perfection—it’s about intention.Watch the video and start creating marketing that feels human, relevant, and real.

✔️When your business serves everyone, how do you make your marketing feel personal?

➤➤ 👍 If you enjoy this video, don't forget to like the video and subscribe to the channel.... Click the bell icon to get our regular videos and share with your friends if you like the video, and stay tuned to our channel 🫶🩷

©At the same time, you can watch other videos: →:|💚
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➤Thanks for your support. 🙏🩷🩷
💚💚I love when you share your feedback in the comments!👏 You can help me make more relevant videos by sharing your thoughts. 🩷🩷


#marketing
#marketingtips
#marketingstrategy
#digitalmarketing
#contentmarketing
#brandmarketing
#humancenteredmarketing
#customerexperience
#targetaudience
#idealcustomer
#customerpersona
#buyerpersona
#audiencesegmentation
#personalizedmarketing
#customerjourney
#smallbusiness
#smallbusinessmarketing
#localbusiness
#localmarketing
#communityfirst
#supportlocal
#hyperlocalmarketing

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