The Art of Branding: Animal-Themed Blasting Mats by B2B Industrial

🔸 Visit B2B Industrial to Learn More: https://www.b2bii.com/
🔸 Watch our Full Interview:    • B2B Industrial - Blasting Mats for Mi...  

Welcome to the MineConnect USA Series, hosted by Jerrod Downey, filmed live at the Prospectors & Developers Association of Canada (PDAC). In this episode, we have Kevin Fitzgerald, the VP of Global Sales at B2B Industrial, discussing business expansion and their product lines.

B2B Industrial, based in Sturgeon Falls, Ontario, is a leading company in the mining industry. Their core products include blasting mats made from recycled tires, such as the Armadillo mat, Gorilla weight, Rhino mat, and Elephant mat. Each product is uniquely designed with specific capabilities and applications, offering versatility and protection for various mining and construction projects.

Discover how B2B Industrial's innovative branding strategy, featuring animal-themed names for their products, has helped customers easily identify and request the mats they need. The Armadillo, Rhino, and other mats offer different weights, pressures, and performance characteristics to meet diverse customer requirements. These mats are not only suitable for mining operations but also find applications in construction and other industries.

Join us as we delve into Kevin Fitzgerald's background in the industry, the development process of their products, and how they cater to specific applications. Learn how B2B Industrial's patented designs, such as the Manta mat, have revolutionized the industry by offering a lighter option with effective protection against fly rock in blasting operations. These mats can be used horizontally or vertically, making them adaptable to various mining and construction environments.

Don't miss this insightful discussion on B2B Industrial's commitment to quality, customer satisfaction, and their focus on continuous innovation in the mining industry. Stay tuned for more exciting episodes of MineConnect USA Series with industry experts and thought leaders. Produced by Crownsmen Partners, this series aims to provide valuable insights and foster connections within the mining community.

Connect with B2B Industrial
🔸 Guest Name: Kevin Fitzgerald - VP Global Sales
🔸 LinkedIn:   / fitz99  
🔸 Website: https://www.b2bii.com/
🔸 Company LinkedIn:   / b2b-industrial-inc  

🔹 MineConnect USA Series
MineConnect is Ontario's Mining Supply & Services Association. Its members are globally recognized for their innovation and the essential role they play in advancing the mining sector. Potential members can discover the benefits of joining and learn why MineConnect's mining and supply members are the suppliers of choice to the world.

Website: https://mineconnect.com/ | LinkedIn: https://bit.ly/3pczTeR

🔹 Produced by Crownsmen Partners
Hosted by: Jerrod Downey | LinkedIn: https://bit.ly/3cxVBDm

Crownsmen’s Executive Producer: Rory Bamford (Contact for Booking )
LinkedIn: https://bit.ly/3OD7gyj

Director and Co-Host: Gaudy Molina | LinkedIn: https://bit.ly/3b8Mhpe

🔹 Crownsmen Partners (www.crownsmen.com)
https://linktr.ee/crownsmenpartners

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