Скачать или смотреть How to Fix Missing field 'hasMerchantReturnPolicy' in 'offers' in Shopify ✅ Shopify SEO

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💻 Welcome to * How to Fix Missing field 'hasMerchantReturnPolicy' in 'offers' in Shopify ✅ Shopify SEO *

📝 Video Description: Hey everyone, and welcome to the channel! Today we're tackling a common issue Shopify users might see in Google Search Console: "Missing field 'hasMerchantReturnPolicy' (in 'offers')"

Having a clear return policy is crucial for any eCommerce store. It builds trust with customers, reduces purchase anxiety, and can even lead to higher conversions.

But from an SEO perspective, Google wants to provide the most informative search results possible. When you tell Google you have a return policy, it allows them to display that information with your product listings, potentially making them more appealing to potential customers. This can lead to more clicks and ultimately more sales for your store.


Now, there are two main ways to address this missing field:

Using Google Merchant Center: This is the recommended approach. Google Merchant Center allows you to upload your product information and configure your shipping and return policies directly. This information will then be used to enrich your product listings in search results.

Adding Structured Data to your Shopify Theme: This involves adding code snippets to your theme that tell search engines about your return policy. While it works, Google often prioritizes information from Merchant Center.

We'll cover both methods in this video!

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🛑 Digital Marketplace using Mayosis Theme: https://bit.ly/3eFelxq


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