Скачать или смотреть What Transforms Viral Buzz Into a Long-Term Music Marketing Strategy? - Fastlane Founders Clips

In this video, CEO of Nue Agency, Jesse Kirshbaum explains why viral moments alone don't constitute an effective marketing strategy. He emphasizes that while shock and awe can capture initial attention, sustainable success comes from deeply understanding both brand and artist objectives to create tailored partnerships. He stresses that going viral is beneficial but doesn't automatically yield long-term results unless you know how to capitalize on these moments. Watch the full episode to discover how music partnerships can create exponential brand results beyond traditional marketing metrics.

What you'll learn:
00:00 Jesse Kirshbaum and Jason Barnard
00:07 Why Do Musicians Mistake Viral Buzz for Sustainable Marketing Success?
00:18 What Beats the Success of Viral Moments in Music Marketing?
00:57 How Can Brands Capitalize on Viral Moments to Create Sustainable Marketing Impact?

“This clip is taken from Fastlane Founders and Legacy with Jason Barnard.”
   • Jesse Kirshbaum with Jason Barnard on Fast...  

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