Virtual Legality #42 - Borderlands 3: Magic, Messaging, and the State of the Industry (Hoeg Law)

PAX East - Gearbox Software announces the long-awaited sequel, Borderlands 3, but accompanied by publishing announcements, card games, magic tricks, and all the technical difficulties one could ask for.

What does Borderlands' apparent commitment to NOT becoming Destiny/Division/Anthem mean for Gearbox and 2k?

How and why was the announcement, in part, a "train wreck"?

And why do I think that "train wreck" is exactly what the industry could use a bit more of?

#Borderlands #Gearbox #VirtualLegality

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Discussed in this episode:

"Gearbox Announces Borderlands 3"
Kotaku - March 28, 2019 - Jason Schreier
(https://kotaku.com/gearbox-announces-...)

Borderlands 3 Official Reveal Trailer
Gearbox Software
(   • Видео  )

"The 7 most awkward moments from Gearbox's Borderlands 3 stream"
GamesRadar - March 28, 2019
(https://www.gamesradar.com/the-7-most...)

"Borderlands 3 Reveal + Gearbox PAX East 2019 Stream - IGN Live"
IGN/Gearbox Software
(   • Borderlands 3 Reveal + Gearbox PAX Ea...  )


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"Virtual Legality" is a continuing series discussing the law, video games, software, and everything digital, hosted by Richard Hoeg, of the Hoeg Law Business Law Firm (Hoeg Law).

Rick has practiced for more than a decade at some of the country's largest law firms, representing IT, software, video game, and other technology companies, as well as the individuals and institutions which fund them.

DISCUSSION IS PROVIDED FOR INFORMATIONAL PURPOSES ONLY AND IS NOT TO BE CONSTRUED AS LEGAL ADVICE. INDIVIDUALS INTERESTED IN THE LEGAL TOPICS DISCUSSED IN THIS VIDEO SHOULD CONSULT WITH THEIR OWN COUNSEL.

Any and all feedback is appreciated. Let us know what you think!

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Biweekly on "Inside the Huddle with Michael Spath" on WTKA 1050