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Businesses face the ongoing challenge of staying abreast of technological advancements. However, obstacles such as technological complexity and strategic hurdles often hinder optimal platform utilization. This decreased usage not only results in revenue loss but also renders previous investments futile. Fortunately, modern platforms now present a solution, offering the flexibility of both “All-in-one” and “Best-of-breed” approaches without necessitating a rigid choice between the two. Xperience by Kentico stands out as a fully modern Digital Experience Platform (DXP) with a unified code base, streamlining processes and improving efficiency. To navigate these complexities effectively, a strategic and incremental approach to investment planning is highly recommended, ensuring sustainable growth and maximized returns.